Ascendant Technology’s Digital Business Services (DBS) practice is a leading provider and trusted advisor in the delivery of exceptional web experiences.
DBS provides clients proven methodologies for defining and designing business critical software applications and digital marketing strategies and roadmaps incorporating user centered and visual design principles, an established requirements engineering methodology, and proven e-business and marketing strategies that ensure client’s strategic and operational goals are aligned with the needs of their intended audiences driving high adoption rates business ROI.
Anchor Assets
Offerings at a Glance
User Experience User Research and Field Studies
User and Customer Insight
Benchmarking
Simulation and Prototyping
IA and Interaction Design
Requirements and Process Engineering Req. Definition, Assessment and Mgt. (RDM)
Requirements Training
Process Analysis, Modeling and Transformation
Digital Strategy Business Value Case
Roadmapping
Portal Governance
Measurement and Optimization
IBM Software Business Value Assessment (BVA)
Digital Marketing Digital and Social Marketing Assessments
Positioning and Messaging Strategy
Program Development and Research
Search (SEO, Paid, PPC), Display, eCRM
Social Marketing (RSS/Mobile/Blog)
Creative Visual Interface Design
Corporate Identity
Front-end Development and Content Creation
